If you want to find a webpage where one term appears in the text of that page and another term appears elsewhere on the page, like the title or URL, then type in that first term followed by intext: followed immediately by the other term. Example Search: allintext:vermont ski house lake 5. If you want to find a webpage where all the terms you're searching for appear in the text of that page (but not necessarily beside each other), type in allintext: followed immediately by words or phrases. Example Search: inbound marketing OR advertising 4. If you're looking for any one of one or more terms to match, then you can use the OR operator. This OR Thatīy default, when you conduct a search, Google will include all the terms specified in the search. Example Search: inbound marketing -advertising 3. To do this, simply use the - sign in front of the word you want to exclude. Let's say you want to search for content about inbound marketing, but you want to exclude any results that contain the term advertising. To do this, simply enclose the search phrase within double quotes.

Instead of just typing inbound marketing into the Google search box, you will likely be better off searching explicitly for the phrase. Let's say you're searching on Google for content about inbound marketing. You'll be an expert Google search-er in no time. Here's an overview of some of the most useful Google search tricks. I’ve kept the descriptions of the search tips intentionally terse, as you’re likely to grasp most of these simply by looking at the example from Google anyway. The following Google advanced search tips are based on my own experience and things that I actually find useful. Then, you’ll then have the tips on hand when you're ready to pull your hair out in frustration watching a neophyte repeatedly type in basic queries in a desperate attempt to find something. On the other hand, even if you are a technology geek and can use Google like the best of them already, I still suggest you bookmark this article of Google advanced search tips. If your current use of Google is limited to typing in a few words and changing your query until you find what you’re looking for, I’m here to tell you that there’s a better way - and it’s not hard to learn. But chances are, unless you're a technology geek, you probably still use Google in its simplest form.

If you’re like me, you probably use Google many times a day.

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